Privacy Policy & Terms of Service
RHN Medical & Dental Group (Regence Health Network)
Effective Date: [03/18/26]
1. Introduction
Welcome to RHN Medical & Dental Group (“RHN,” “we,” “our,” or “us”), part of Regence Health Network.
RHN operates a network of integrated healthcare clinics providing medical, dental, behavioral health, laboratory services, and community health programs for patients across Texas.
This combined Privacy Policy and Terms of Service explains how we collect, use, and protect information when you use our website, services, or communication programs.
By accessing our services or opting into communications (including SMS), you agree to these Terms.
2. Program Name & Description
Program Name
RHN Patient Communication Program
Product / Service Description
RHN provides comprehensive healthcare services including:
- Primary medical care
- Family medicine and pediatrics
- Dental services
- Behavioral health counseling
- Laboratory testing
- Preventative care and screenings
- Appointment scheduling and patient support
The RHN Patient Communication Program helps facilitate communication between RHN staff and patients regarding healthcare services.
3. Customer Care Contact Information
RHN Medical & Dental Group (Regence Health Network)
RHN Amarillo
3113 Ross St
Amarillo, TX 79103
Phone: (806) 374-7341
Website: https://rhnmd.com/
Additional clinic locations include Amarillo, Hereford, and Plainview, Texas.
4. Acceptance of Terms
By using the RHN website, submitting forms, scheduling appointments, or enrolling in communication programs, you agree to these Terms and Privacy Policy.
If you do not agree with these Terms, please discontinue use of the services.
5. Information We Collect
RHN may collect the following categories of information.
Personal Information
- Name
- Phone number
- Email address
- Mailing address
- Appointment information
Health Information
Information related to medical or dental care that you voluntarily provide or that is collected in connection with your treatment.
Website & Technical Information
- IP address
- Device type
- Browser type
- Cookies and usage data
6. How We Use Information
RHN may use collected information to:
- Schedule and manage appointments
- Provide healthcare services
- Send appointment reminders and updates
- Communicate with patients regarding care
- Improve website functionality
- Meet regulatory and healthcare compliance obligations
7. SMS Messaging Terms (Twilio / Carrier Compliance)
By providing your mobile phone number and opting in, you consent to receive SMS text messages from RHN Medical & Dental Group.
Program Name
RHN Patient Communication Program
Types of Messages
Messages may include:
- Appointment reminders
- Appointment scheduling assistance
- Care instructions and follow-ups
- Billing notifications
- Patient support communications
- Service updates
Message Frequency
Message frequency varies depending on patient interaction.
Typical frequency: 1–10 messages per month.
Message & Data Rates
Message and data rates may apply according to your mobile carrier plan.
Opt-In Consent
You may opt in to receive SMS messages by:
- Providing your phone number during patient registration or intake
- Submitting a website form that includes SMS consent
- Providing consent through clinic staff
Consent to receive text messages is not required to receive medical care.
Opt-Out Instructions
You may opt out of SMS messages at any time by replying:
STOP
After opting out, you will receive a confirmation message and will no longer receive SMS communications.
Help Instructions
For assistance, reply:
HELP
or contact:
Phone: (806) 374-7341
8. Sharing of Information
RHN may share information with:
- Healthcare providers involved in your care
- Technology providers supporting operations (e.g., patient portals, messaging platforms)
- Insurance providers or billing processors
- Government authorities when required by law
RHN does not sell personal information.
9. Healthcare Privacy (HIPAA)
RHN may maintain and process Protected Health Information (PHI) as required to provide healthcare services.
PHI is handled in accordance with applicable healthcare privacy laws including the Health Insurance Portability and Accountability Act (HIPAA) where applicable.
10. Data Security
We implement reasonable administrative, technical, and physical safeguards designed to protect personal information.
However, no electronic transmission or storage system can be guaranteed to be 100% secure.
11. Your Rights
Depending on applicable law, you may have the right to:
- Access personal information
- Request corrections
- Request deletion (subject to medical record retention laws)
- Withdraw consent for communications
Requests may be submitted through the contact information listed above.
12. Children’s Privacy
RHN services are not directed toward children under 18 without parental or guardian consent.
13. Limitation of Liability
RHN is not responsible for indirect or consequential damages arising from use of the website or communication services, to the maximum extent permitted by law.
14. Changes to This Policy
RHN may update this Privacy Policy and Terms of Service periodically.
The updated version will be posted with a revised effective date.
15. Governing Law
These Terms are governed by the laws of the State of Texas.
16. Public Accessibility
This Privacy Policy and Terms of Service are publicly accessible without login at:
https://rhnmd.com/privacy-policy-and-TOS